From Basement Beginnings to Kauffman Stadium: The Inspiring Story of a Women-Owned Business in Kansas City

Woman in Lee’s Summit Founded Business a Decade Ago as a Result of the Royals

The Kansas City Royals are set to begin their season at Kauffman Stadium on Thursday, a day that holds special significance for Gina Siebel. As a devoted fan of the team, she traces the origin of her T-shirt design business back to 2015 when the team’s success inspired her to create her own designs.

Siebel’s journey began in the basement of her home but has now blossomed into a thriving, women-owned-and-operated warehouse in Lee’s Summit. KC Swagger, as the business is known, specializes in printing merchandise for local schools, club sports and professional teams of all sizes and ages. The company has already prepared a lineup of Royals sweatshirts and T-shirts for the upcoming season with plans to create more designs inspired by new team additions like Bobby Witt Jr. and incoming pitchers.

Siebel remains grateful to the Kansas City Royals for giving her the confidence to pursue her entrepreneurial dreams. Despite their wins or losses, the team will always hold a special place in her heart as it embodies the spirit of community and support that fuels her business. Regardless of what happens this season, Siebel looks forward to creating more unique designs that reflect the passion and pride of Royals fans everywhere.

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